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Chatto — AI Search Brand Monitoring & GEO Marketing Agent

A new world.For your brand.

The world of search has changed.
So should the way your brand gets discovered.

Get started with ChattoDESKTOP APP DOWNLOAD

Brands using Chatto

AMOREPACIFICLG ElectronicsCJ WellcareGC BiopharmaHSADd’AlbaRound LabMERZ
AMOREPACIFICLG ElectronicsCJ WellcareGC BiopharmaHSADd’AlbaRound LabMERZ
CHANGEValue.

BRAND ANALYSIS IN AI SEARCH

See what’s changing.
Know what to do next.

Bring brand data from six AI search services together with the tools you use.
Spot changes, review the evidence, take action, and check back.

Meet your GEO marketing agent
A shell opening to reveal a blue gemstone
검은 매듭, 파란 별, 다색 G, 무지갯빛 별, 푸른 궤도, 초록 N으로 표현한 6개 AI 검색 심볼
ChatGPTGoogle AI OverviewGoogle AI ModeGeminiNaver AI BriefingNaver AI Tab
6ways to see.

AI ANSWERS & CITED SOURCES

One question.
Six AI search services.

The same question can lead to different brand recommendations and sources.
Compare brand mentions, competitors, and cited URLs across services.

Your work.
Anywhere.

Chatto FOR WEB & DESKTOP

On the web. On your desktop.
Your brand’s next move.

Explore in your browser, or keep Chatto beside your work on desktop.
Choose where you work and get a clear view of your brand data.

Start on the webGet the desktop app
Chatto / Brand overview
Brand overview with synthetic visibility and source data
Chatto / Agent
Chatto conversation with synthetic campaign data
Product preview · synthetic example data
A little friend.
A wider view.

BRAND INSIGHTS FROM AI SEARCH DATA

A little help from Chatto.
Three ways to find insight.

From the page you’re viewing to tracked questions and connected data.
Spot changes with Chatto, your desktop companion, and ask what’s behind them.

Find your next question on the page you’re viewing.

With your permission, Chatto uses screen context to suggest what to look into next.

Google Search Console

Search performance

ClicksImpressions
Queries · Pages · Search impressions
cafe24 · Store
ChattoSHOP · GIFT
A cream teddy bear wearing a light blue scarf
Gift guide

A little friend
to show you care

Materials · Care · Gift recipient
Chatto

▏

What information should we add to this product page? Review the gift recipient, materials, and care information alongside the purchase questions tracked in your campaign.
Know
your brand.

BRAND INFORMATION & CONTENT GUIDELINES

True to your brand.
Consistent by design.

Define your brand, audience, tone, and words to avoid.
Add campaign context to shared guidelines, so you don’t have to start from scratch.

  1. Brand guidelines
Fixed example
A voice of your own.
Brand introduction
Chatto · Analyzing brand mentions and citations in AI search
Website
brand.example
Tone of voice
Friendly and specific. Explain materials and care in plain language.
Words and claims to avoid
Unsupported “best” or “only” claims and exaggerated benefits
Reference materials
Product information · Shipping and exchange policies · Official gift guide

Shared guidelines used across campaigns

Continue in the app
Freshly
observed.

BRAND VISIBILITY ALERTS

Before you go looking,
the changes come to you.

A brand mentioned last time may be missing from the next answer.
See what changed, then review the evidence behind the question.

  1. All notifications

All notifications

Fixed example

Since your last visit

Brand insights

Chatto is missing from recommendations for this question.

Character doll gift recommendations for a friend · Gemini
Compare brand mentions in the previous and current answers.

Review the evidence

Today

AI answer collection is complete

Chatto · Brand campaign

09:30
Brand mentions have changed

Review answers to your tracked questions

09:20
Continue in the app
Let’s talk.

YOUR GEO MARKETING AI AGENT

Keep the conversation going. Make the next step clear.

Keep past conversations and brand guidelines in the same campaign context.
Ask about differences in your data and review the output alongside your conversation.

  1. Where should we start with GEO this week?
Brand guidelines
Agent

Recent conversations

Campaign conversations

Chatto / GEO campaignFixed example
My question

Where should we start with GEO this week?

Chatto

Start with purchase questions where only competitors appear, using the same period and AI service. Review mentions and cited sources to choose tasks and develop a content brief.

Brand guidelinesAnswers by questionCited source text
Ask a follow-up
Notes
for the next.

Missed purchase questions table

Character doll gift recommendations for a friend

  1. 01ChatGPT · Chatto not mentioned
  2. 02Gemini · Only competing brands mentioned
  3. 03Google AI Mode · Our guide cited
View outputs in the app
Continue in the app
Connect
the dots.

CONNECT YOUR MARKETING TOOLS & DATA

Connect the tools you use.
See the bigger brand picture.

From analytics to websites, ads, and documents.
Read the information in your team’s tools alongside your brand data.

Explore MCP
  • Custom MCP Server
  • Google Analytics 4
  • Search Console
  • Business Profile
  • Mixpanel
  • Bing Webmaster Tools
  • Cloudflare
  • Microsoft Clarity
  • Naver Search Advisor
  • Framer
  • WordPress
  • Wix
  • Webflow
  • Lovable
  • Chatto CMS
  • Naver Blog
  • Tistory
  • Naver Ads
  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • OpenAI Ads
  • Microsoft Ads
  • TikTok Ads
  • Google Drive
  • Google Sheets
Your MCP.
Our context.

CHETTO MCP FOR YOUR AI TOOLS

Your AI tools.
Now with Chatto MCP.

Connect MCP to work with your brand and campaign data
inside the AI environment you already use.

Download MCP
IN GOOD
COMPANY.

WHAT OUR CUSTOMERS SAY

Chosen by people
who work with data.

Chatto is the AI search solution chosen by enterprises and marketing professionals.

Of the GEO services we compared, Chainshift measured AI visibility most accurately.

Daehong Communications

A GEO solution that reflects insights from the beauty industry.

AMOREPACIFIC

Practical solutions and insights we can put to work in our marketing.

LG Electronics

We could clearly identify our strengths and opportunities compared with competitors.

CJ Wellcare

As SEO professionals, we recognize the accuracy of this solution.

Searchnine
READ THE
REAL SIGNAL.

GEO & AEO INSIGHTS AND NEWS

Research grounded in data.
News from the industry.

Explore research based on AI answers collected by Chatto, along with coverage of our work.

InsightsChris4.2026.undefined

The GEO illusion created by SoV

A big-data GEO research case. Even with the same top 5 AI citation sources, visibility differed 30x. We analyze, with a real case, what causes the GEO illusion that small data creates and how a big-data diagnosis leads to an optimization strategy.

InsightsChris24.2026.undefined

Can you really trust a query you run once a day?

Insights on how to set the number of prompts and queries when measuring GEO data.

InsightsDaniel3.2026.undefined

WebMCP: Is the era of the front end coming back?

In the age of AI agents, the web is no longer adequately served by a structure that is merely ‘readable.’ This outlines the limitations of the DOM-based web, how WebMCP transforms the web into an executable interface, and what marketers and product teams should be preparing right now.

InsightsDaniel25.2026.undefined

How to buy in the age of AI search feat. OpenAI

The OpenAI ACP review describes the structural changes and choice-centered competition in which AI goes beyond recommendations to execute purchases.

InsightsDaniel24.2026.undefined

“Is EEAT a concept or a structure?”

Trust in AI search is formed through sources that are repeatedly chosen, and a consistent citation structure is key rather than simple exposure.

InsightsAlex9.2025.undefined

AI Search Analysis of 10 Million ChatGPT Citations

In AI search, the citation sources are rapidly changing, and designing exposure strategies based on major media is key for GEO.

Explore the blog
A plush airship carrying blue glass beads and cream pearls
START TODAY.
SEE IT NOW.

START COLLECTING AI SEARCH DATA

Connect your tools,
and see your data right away.

Connect the tools you already use
and review it all in one place.

Get started with Chatto
GOOD
QUESTIONS.

Frequently asked questions.

A few things to know before you get started.

Traditional SEO tools examine the technical aspects of a website. Chatto analyzes the answers AI actually produces.

We track how AI perceives your brand and the context in which it is mentioned, providing insights for generative engine optimization (GEO).

The names differ, but the goal is the same: getting your brand into the answers AI gives.

GEO (Generative Engine Optimization)
Optimization for AI search services that generate answers, such as ChatGPT and Gemini.
AEO (Answer Engine Optimization)
Optimization for answer-first search experiences, such as Google AI Overview and Naver AI Briefing.

Chatto measures both experiences consistently across six AI search services.

For businesses that need to manage how their brand is mentioned in AI search.

It is widely used in B2C industries where people ask AI for product and service recommendations.

Yes. We define it as a metric you can manage, rather than a simple yes-or-no appearance.

Measurable indicators such as visibility and citation rate track brand influence rather than traffic alone. You can use them as quarterly KPIs.

AI search is used when people with purchase intent ask specific questions. We analyze how often a brand is chosen at those moments of demand.

  • How branded search volume changes as AI visibility increases
  • Whether visits to conversion pages increase as AI citations grow
  • How your share changes relative to competitors within the same question group

When your website or owned content is optimized for AI search, you can analyze the path from AI visibility to website visits and conversions, and examine its correlation with sales.

Yes. Compare changes in cited sources and brand visibility after content publication, PR activity, or brand campaigns. The data helps you see whether those activities are reflected in AI answers.

Yes. AI search reflects the results of existing SEO, content, and PR campaigns.

Chatto analyzes AI visibility alongside campaign data to help you understand AI’s role in your marketing mix.

Chatto is a monthly subscription. Plans vary by the number of questions and AI search services.

Compare the plans on our pricing page.

Plan credits
Used to collect and monitor AI search answers for campaigns.
Chat credits
Used when you ask AI to analyze information or help with work through chat. The web agent and the Chetto app share the same chat credit balance, separate from campaign plan credits.

Starter includes 1,430 additional chat credits per month, and Pro includes 4,840. You can use chat credits in both the web agent and the Chetto app.

Questions where your brand is missing, and sources cited instead of your own, identify opportunities to improve content.

Content generation and CMS publishing tailored to those questions are available in Beta.

Yes. Compare visibility and citation rates before and after an action. Track results by question group and repeat experiments.

Answers are collected daily, so you can review results day by day.

Still have questions?

Talk to us
Chatto pressing a blue keycap

A GEO MARKETING AGENT FOR YOUR BRAND

From what changed
to what comes next.

See the changes, understand why, and find your next task.
Meet your GEO marketing agent on desktop.

Chatto

Chatto

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